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David Steynberg

Meet the founder

David Steynberg is a serial entrepreneur who has been involved in the South African real estate market for more than 10 years. He started his career in media before moving into copywriting and marketing, combining these skills to create full-stack solutions for real estate professionals and agency owners alike. He enjoys developing strategies that will take any agent or business owner to the next level while also providing an edge over their competitors. His company Property Funnels provides CRM, lead generation, reputation management, social media management, content creation and SEO services alongside other essential needs of property agents like websites, funnels and brand development.

My Story: from retrenchment to success

My dining room table...
I was retrenched just as Covid lockdown bit...
Facing uncertainty and the prospect of homelessness and not being able to put food on the table (yup, this table) for my family, I started a small business from this table with a single client.
The business was simple... Give real estate agents a simple but effective lead generation and management solution.
With no capital or investment, but with a small list of estate agents, I began doing what I really love: writing copy, emails and creating landing pages for real estate professionals.
One client turned into two and so the story of Property Funnels began...
Screaming early mornings working at this table with 3 children running around me I buckled down and put in the effort of my life to make it work...
More clients meant I could invest in better systems and build my vision: a Real Estate Marketing CRM with an unbeatable tech stack and Copywriter-grade content to really help estate agents and professionals do what they really want to do (get appointments and meet people) while being supported by purpose designed long term campaigns and marketing assets to keep their sales funnels full.
Today I am proud to say I only use this dining room table for meals (my kids still create art on it 🎨) and we have been fortunate enough to be a position where we have moved into a bigger home with more space to grow further (and where I can work from a designated space 💪).
But every time I sit down with my little family and share a meal around this table, I give a small word of thanks and gratitude for the opportunity to do what I want to do and to be of better service to other risk-taking entrepreneurs who work from their own dining room tables ❤️

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